October 6–October 30 / 11AM-7PM
Deets: The month-long pop-up will give New Yorkers and visitors the opportunity to experience the GoCafe® Insulated Mug by Zojirushi, developed specifically for today's on-the-go lifestyle. The pop-up will run throughout the entire month of October, with varying operating days and hours. Free gifts, live demos & new colorways of the GoCafe® Insulated Mug await at Graybar Passage throughout October!
Every purchase includes a free coffee voucher, a limited-edition tote and sticker sheet, and sharing your visit on social earns a free coffee voucher and uchiwa.
See Zojirushi’s refined technologies in action; superior heat retention, leak-proof performance, and a featherweight build, plus new shades like Matte Gold. Visit to see why GoCafe® is built for life on the move.
Hint for the Average Socialite: This event is open to the public. Dates and hours may vary.