October 15–18 / 11AM-6PM
Deets: Good American will bring its first-ever New York brand experience to SoHo with a four-day pop-up at 430 W Broadway from October 15–18. For the first time, New Yorkers will be able to step inside the world of Good American, shop the Fall and Holiday collections, experience.
Bringing the Good American world to life in SoHo, the pop-up offers a taste of the brand’s Los Angeles roots through a modern take on the American diner. Warm woods, vintage furniture and nostalgic details sit alongside racks of Good American denim and the latest Fall and Holiday collections.
Schedule:
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Thursday, October 15: Public opening with a meet-and-greet with co-founder and CEO Emma Grede, 11 AM–12 PM. The first 50 customers receive complimentary Dot Cakes and a Good American tote.
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Friday, October 16: The first 50 customers receive complimentary Dot Cakes and a Good American tote.
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Saturday, October 17: The first 50 customers receive complimentary Dot Cakes and a Good American tote.
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Sunday, October 18: Final day, with Polaroid portraits by Happy Beginnings Studio, while supplies last.
Hint for the Average Socialite: This event is open to the public.